ICRC News 43 / 01-Nov-01


Survey

Organizations must make themselves known - they are part of society and
society is part of them. Like any other organization, the ICRC must keep
telling the public what it is and what it does.

Traditionally, bodies such as the ICRC have relied on "newsletters":
periodic fact sheets. The ICRC News has been our regular link with the
media for many years now. It seeks to present - first and foremost to
journalists - a range of our field activities to help the victims of war.
It originally provided a brief overview of that work, leaving it to the
reader to follow the story up if it seemed interesting. It was also
intended to complement more formal press releases.

We believe the time has come for us to assess whether the ICRC News meets
expectations and what improvements can be made. We would be grateful if
you would spend a few minutes filling in the following questionnaire and
returning it to us by e-mail, fax or post.

Thanks in advance

The ICRC News team


Please put an X beside your answer.

1) What type of media do you represent ?

- print
- radio
- wire agency
- other

2) For your professional purposes, how would you characterize information
from the world of humanitarian endeavour?

- very important
- important
- unimportant

3) How do you find the ICRC News in its current format?

- very useful
- useful
- not useful

4) Could the ICRC News be made more useful?

- yes (please specify)
- no

5) Does the ICRC News, as an official publication, provide you with all
the information you need?

- yes
- no

6) Is the information topical?

- yes
- no

7) Is the format (weekly with short articles) suitable and easy to use?

- yes
- no

8) How often do you use the phone numbers provided?

- often
- sometimes
- never

9) What attracts you most?

- the geographical tag
- the headline
- the fact that a given area is already in the news

10) What changes would you like to see?

- colour
- more quotations
- more figures
- other (please specify)

11) Do you consult the web for professional reasons?

- yes
- no

12) Do you consult the ICRC's website?

- yes
- no

13) Is there a need for an ICRC News in paper form and an ICRC News in
electronic form?

- yes
- no

14) How often would you prefer to receive ICRC information?

- weekly
- on an ad hoc basis

15) Other comments regarding the ICRC News in paper form:


16) Other comments regarding the ICRC's website from a news/information
point of view.



During the weekend of 3 - 4 November 2001, for all information please call
the press officer on duty Vincent Lusser, on (mobile) 41 79 217 32 24